Rudbeckia fulgida, commonly known as Orange Coneflower or Black-Eyed Susan, is a vibrant native perennial prized for its brilliant golden-yellow flowers, dark brown central cones, and exceptionally long bloom period. Flowering from midsummer through fall, this dependable wildflower creates a stunning display of color while attracting butterflies, native bees, and other beneficial pollinators. Its cheerful blooms and upright habit make it a favorite for perennial borders, meadows, and naturalized landscapes.

This low-maintenance native perennial thrives in full sun to partial shade and adapts well to a variety of well-drained soils, including average, clay, and dry soils. Once established, Orange Coneflower is drought tolerant, heat tolerant, and deer resistant, making it an excellent choice for pollinator gardens, rain gardens, native plant landscapes, and low-maintenance landscapes. Its long-lasting flowers and sturdy stems provide reliable color throughout the growing season.

Ideal for landscape borders, mass plantings, meadow gardens, restoration projects, and wildlife-friendly landscapes, Rudbeckia fulgida pairs beautifully with ornamental grasses, asters, coneflowers, blazing stars, and other sun-loving native perennials. Whether planted in sweeping drifts or used as a colorful garden accent, Orange Coneflower delivers exceptional seasonal beauty, ecological value, and dependable performance in residential and commercial landscapes.